Several dozen
top professionals helped create this American Waterbed
Council campaign. One was a BrainPosse member. The rest
were in his Rolodex®.
Return on Investment Marketing™
Lean team. Fat Rolodex®.
BrainPosse is virtually a virtual agency. There are a few of us on
the premises.
But most of our massive horde of top talent is in our Rolodexes®
and Blackberries®.
It's efficient. You don't end up paying for people unless and
until you need them to do something.
And it's effective.
When you do need something done, you get exactly the right
person to do it. Not whoever happens to be hanging out
with nothing to do at the moment.
That doesn’t mean you’re out there on your own.A BrainPosse principal manages your account,
pulls together the right team for each project and works
with you every step of the way from developing strategy
to selecting media, creating communications materials,
establishing metrics, and calculating the eye-popping
return on your marketing communications investment.
Since we don’t have a cast of thousands around the
place, does that mean there’s not an intern slot for
your brother-in-law’s cousin’s kid this summer? Sure
does.
Seems harsh ’til you realize that no one else’s
brother-in-law’s cousin’s kid is wrecking havoc with
your marketing communications program.
